FROM THE INDUSTRY & FOR THE INDUSTRY
Cogent Promotional Services was created to service the needs of the Beverage Industry with an approach of providing our clients with customized and innovative promotional products and display solutions.
We make a commitment to all of our clients to provide:
• CREATIVE & QUALITY PRODUCTS
• AFFORDABLE PRICING
• THE BEST CUSTOMER SERVICE
COMMITMENT TO CLIENTS
A passion for understanding our client’s businesses and providing exceptional customer service
PRODUCTS AND SOLUTIONS
A complete portfolio of products, consulting, technology and business process
BEVERAGE EXECUTIVES
From the industry, for the industry. Our team has been built around your needs
PROMOTIONAL EXPERIENCE
Years of experience with Fortune 500 leaders, which allows us to bring industry specific insights, solutions and best practices
END-TO-END CAPABILITIES
Effective delivery management programs, delivering results from basic to the most complex
PROGRAM MANAGEMENT
Expertise delivering and implementing marketing strategies, driving ROI In-depth experience designing and building multi-channel solutions
INNOVATION
A passion for understanding our client’s businesses and providing exceptional customer service
Beverage News
WTRMLN WTR adds non-refrigerated line (Thu, 16 Aug 2018)WTRMLN WTR, Denver, launched WTRMLNSLCE, a non-refrigerated watermelon water that delivers electrolytes with 2 grams of natural sugar from watermelon and no artificial sweeteners, the company says.
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Coca-Cola, BODYARMOR enter into agreement (Tue, 14 Aug 2018)
The Atlanta-based Coca-Cola Co. and Whitestone, N.Y.-based BODYARMOR announced that they have entered into a definitive agreement through which The Coca-Cola Co. will acquire a minority ownership stake in BODYARMOR. Through the agreement, BODYARMOR will have the opportunity to gain access to the Coca-Cola bottling system, enabling the fast-growing brand to accelerate its growth to meet explosive consumer demand for its premium line of sports performance and hydration drinks.
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Wine & Spirits
Distillery offers contract services (Fri, 10 Aug 2018)Founded in 2013 by local entrepreneurs Pete and Vienna Barger, Southern Distilling Co., Statesville, N.C., offers a broad range of contract distilling services for domestic and foreign brand owners, distilleries and retailers including custom distilling, warehousing, and bottling/packaging services.
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Union Wine Co. asserts its ‘can do’ attitude (Wed, 25 Jul 2018)
When a canned wine brand grows more than 50 percent in a year, it’s clear that something is working. Whether it’s the wine’s terroir, packaging, price point or a combination of things, Union Wine Co. is listening to consumer demand and responding in turn.
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Marketing
Beverage companies continue to celebrate summer with new interactive campaigns (Mon, 16 Jul 2018)Several beverage brands have announced new marketing campaigns and products.
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Evian launches new creative ad campaign (Tue, 10 Jul 2018)
Evian Natural Spring Water, a brand of France-based Danone, announced its new advertising campaign exclusively for the U.S. market: I Wanna hashtag #Liveyoung. Derived from the company’s global Live young campaigns, the new advertisements will go live on July 16, with out-of-home, social, influencer activations and sponsored events, it says. The new campaign draws inspiration from how people Live young, emphasizing that it is more than an age, but an attitude focused on living a life full of vitality and experiences, the company says.
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