FROM THE INDUSTRY & FOR THE INDUSTRY

Cogent Promotional Services was created to service the needs of the Beverage Industry with an approach of providing our clients with customized and innovative promotional products and display solutions.

We make a commitment to all of our clients to provide:

• CREATIVE & QUALITY PRODUCTS

• AFFORDABLE PRICING

• THE BEST CUSTOMER SERVICE

COMMITMENT TO CLIENTS

A passion for understanding our client’s businesses and providing exceptional customer service

PRODUCTS AND SOLUTIONS

A complete portfolio of products, consulting, technology and business process

BEVERAGE EXECUTIVES

From the industry, for the industry. Our team has been built around your needs

PROMOTIONAL EXPERIENCE

Years of experience with Fortune 500 leaders, which allows us to bring industry specific insights, solutions and best practices

END-TO-END CAPABILITIES

Effective delivery management programs, delivering results from basic to the most complex

PROGRAM MANAGEMENT

Expertise delivering and implementing marketing strategies, driving ROI In-depth experience designing and building multi-channel solutions

INNOVATION

A passion for understanding our client’s businesses and providing exceptional customer service

Beverage News

AB InBev rolls out PureDraught System (Wed, 17 Jul 2019)
Leuven, Belgium-based AB InBev, through its Global Innovation and Technology Center (GITEC), is introducing PureDraught, a one-way, polymer keg system that keeps beer fresher up to four times longer than a traditional steel keg and reduces the carbon footprint of shipping beer — all while offering more versatility and variety for bar and restaurant owners, it says.
>> Read more

Mooala Creamers offer plant-based solution with zero sugar (Tue, 16 Jul 2019)
Mooala announced the launch of a new line of organic, plant-based creamers made with a base of coconut cream and almonds with no added sugars.
>> Read more

Wine & Spirits

Basil Hayden’s Caribbean Reserve Rye Whiskey (Fri, 19 Jul 2019)
Basil Hayden’s, a brand of Beam Suntory Inc., introduced its latest limited-edition offering: Caribbean Reserve Rye Whiskey.
>> Read more

Cavit Collection Wines releases screwcap closures (Thu, 18 Jul 2019)
Cavit Collection Wines announced it is transitioning its still white wines (Riesling, Oak Zero Char-donnay, Moscato and Pinot Grigio) to screwcap closure.
>> Read more

Marketing

Beverage brands heat up summer with new campaigns, partnerships (Fri, 12 Jul 2019)
Sparkling Ice launched its latest sweepstakes. Regatta Craft Mixers announced a partnership with US Sailing. Gatorade launched a new campaign designed to encourage young girls to participate in sports.
>> Read more

As summer heats up so do beverages brands with new innovations (Wed, 26 Jun 2019)
Drake's Organic Spirits launched its new line of Spiked Ice ready-to-drink (RTD) cocktails, Dunkin' introduced three new coffee lattes to keep consumers cool this summer, and Jevo partnered with select Six Flags theme parks to serve jello shots.
>> Read more