FROM THE INDUSTRY & FOR THE INDUSTRY
Cogent Promotional Services was created to service the needs of the Beverage Industry with an approach of providing our clients with customized and innovative promotional products and display solutions.
We make a commitment to all of our clients to provide:
• CREATIVE & QUALITY PRODUCTS
• AFFORDABLE PRICING
• THE BEST CUSTOMER SERVICE
COMMITMENT TO CLIENTS
A passion for understanding our client’s businesses and providing exceptional customer service
PRODUCTS AND SOLUTIONS
A complete portfolio of products, consulting, technology and business process
BEVERAGE EXECUTIVES
From the industry, for the industry. Our team has been built around your needs
PROMOTIONAL EXPERIENCE
Years of experience with Fortune 500 leaders, which allows us to bring industry specific insights, solutions and best practices
END-TO-END CAPABILITIES
Effective delivery management programs, delivering results from basic to the most complex
PROGRAM MANAGEMENT
Expertise delivering and implementing marketing strategies, driving ROI In-depth experience designing and building multi-channel solutions
INNOVATION
A passion for understanding our client’s businesses and providing exceptional customer service
Beverage News
Spindrift adds Lime variety to lineup (Tue, 19 Feb 2019)Newton, Mass.-based Spindrift announced the launch of its 10th flavor, Lime, and issues a call for a lime emoji. The digital campaign titled WHY #NOLIMEEMOJI? asks consumers to join Spindrift in the effort to give the citrus fruit the “limelight” by sharing why they love lime on social media using the hashtag #NoLimeEmoji.
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Califia Farms to launch oat milk beverages (Tue, 19 Feb 2019)
Los Angeles-based Califia Farms announced the launch of Übermilk, a line of oat milk beverages. Available this spring in three varieties — Unsweetened, Unsweetened Vanilla and Chocolate — Übermilks have 8 grams of plant-based protein in each serving including all eight essential amino acids and fatty acids from plant oils for omega-3, -6 and -9, as well as calcium, iron, vitamin D, potassium, and vitamin E, the company says.
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Wine & Spirits
Crown Royal Peach (Mon, 18 Feb 2019)Crown Royal, a brand of Diageo North America, launched its latest whisky flavor: Peach.
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Risata Sparkling Rosé (Wed, 13 Feb 2019)
Prestige Beverage Group expanded its Risata wine lineup with Risata Sparkling Rosé.
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Marketing
Beverage companies continue to promote their brands (Wed, 13 Feb 2019)PepsiCo launched Hello Goodness, a fleet of self-driving robots that contain snacks and beverages for college students. Rapper Pusha-T and 1800 Tequila launched a new recording and artist discovery platform. Pizza Hut announced it will continue to expand its category-first beer delivery program.
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Beverage brands celebrate current events (Wed, 13 Feb 2019)
Heineken announced its new MLS slogan, FIJI Water brand ambassador becomes viral sensation and SAMBAZON launched its tropical immunity smoothie line.
>> Read more
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